Thursday, June 25, 2009

Consuming Kids

A friend from a local homeschool group shared the following.

JoAnn's comments:

This morning I just went to a screening of this documentary:

I give this film my highest possible recomendation, and it is my fervent hope that every parent in America would view this film immediately. In fact, I took my 11 year old with me to see it, and she was very glad that she saw it, and felt that it helped her to better understand and look with a more critical eye at a lot of things that are currently targeted to her age group. In addition, this film looked separately at every developmental stage from infancy to post adolescent, and also at differences in marketing for each gender.

It covered the full gamet including the history of government regulation of media, the breadth of marketing (schools, ipods, targeted radio on school busses, cell phones and much more) how market research is done (and this will chill you to see how children are even being recruited to surrepticiously gather data on peers, how brain waves and eye blinks are recorded in response to various types of visual stimuli) and how this all is affecting the health and well being of our entire citizenry.

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